- You are here:
- Home page
- Shopping at Aldi
- A Winning Formula


World-Leaders with a Local Flavour
Aldi is one of the world’s biggest grocery retailers. We’ve got over 7,000 stores, including over 70 stores in Ireland.
And you’ll soon see what makes us special.
We’ve stuck to the same winning formula since the 1950s - offer people extraordinary quality at an extraordinarily low price.
So whether you’re buying fresh fruit and veg, kitchenware, family clothing, toys, high-tech electronics or our award-winning wines, you’ll fi nd us extremely hard to beat for value.
You might not recognise the names...
When you first visit your local Aldi, you probably won’t recognise many of the brands we sell, but they are all established bestsellers in Europe. The quality is superb, and the value for money even better. After all, our buyers are expert at sourcing the very best, at the very best prices.
...but you'll recognise the savings
You’ll also notice that we don’t lavish money on fancy displays. We’d rather keep overheads down to a minimum and pass on the savings to you. Try comparing your weekly shop at Aldi with other supermarkets and see the difference for yourself.
Sundays and Thursdays are extra Special
At Aldi, we offer you the best for less every single day.
But on Sundays and Thursdays, which we call Specials days, we go one better, bringing you truly outstanding offers on all sorts of luxury items, from TVs to mountain bikes, power tools to exotic foods.
Our one-off ‘Specials’ are in strictly limited supply, so best get to your local store early to avoid disappointment.




